Every major marketer will tell you that visual media is the most effective means of selling product, and a printed message at the Point-of-Purchase (POP) will determine your outcome.
Born of decades of printing expertise and media sales, in 2001 Inventive Media introduced our first patented innovation to a struggling In-Store Marketing industry. Despite everyone knowing POP’s marketing effectiveness rivals that of TV and the Internet, the industry was not attracting proportionate media dollars because of enormous execution problems that prevented more than 50% of all large format displays from ever seeing the glare of the retail floor.
To address this, we introduced a ship flat, self-assembling, large format, display that you still see regularly in all retail sectors today.
Now, after 20 additional years of helping Fortune 500 level marketers bring their product to retail, we introduced 10 other patented products and numerous other “ECO-Friendly” innovations, and have no intention of slowing down. Bring us a challenge, we will help you.
Additionally, custom printing is not brain surgery, but with new technology and an extensive choice of display, packaging, and signage alternatives, it is complicated and can be confusing. For those truly interested in selling product and even more importantly, building a brand, our free Production Harbor Pilot “PHP” can assist in finding the most effective and least expensive alternatives.
As of 2020 we started examining the CANNABIS INDUSTRY to discover that the myriad regulations and Poison Prevention Packaging Act of 1970 have turned the vast majority of marketing opportunity into “SINGLE USE PLASTIC”, label toting, pill bottles, with irritating (also plastic) squeeze caps, better known as CHILD RESISTANT packaging.
However, our research has uncovered at least 2 very cool PATENTED alternatives. One is a custom printed,100% plastic free, extremely quick to biodegrade and made of the 2nd most recycled (68%) substrate in the US. The other is custom printed, air-tight, and made of the most recycled (70%) material in the US. This one we used to develop a program which facilitates the only true B2C “CIRCULAR ECONOMY*” in the country…”The ENVI Loop™”, and comes with accolades in Forbes Magazine and a ride on Air Force 1…Probably.
Let’s Talk.
* A “CIRCULAR ECONOMY” is the EPA and European Parliament’s “BEST CASE SCENARIO” solution to ENVIRONMENTAL SUSTAINABILITY.
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